Privacy Policy

Last updated: 15 October 2026

This Privacy Policy explains how Vellarist collects, uses and shares personal information when you visit our store, place an order, create an account or contact us.

Who controls your information

Vellarist is the controller of the personal information described in this policy. Vellarist is operated by ALDERSTEEL LTD, company number 17243968. Our business and correspondence address is 38 Birch Cl, London E16 4QW, United Kingdom.

Information we collect

We may collect your name, billing and delivery addresses, email address, telephone number, account details, order history, correspondence, device and browser information, IP address, cookie identifiers and information about how you use the store. Payment information is processed by our payment providers; we do not receive your complete payment-card number.

How we obtain information

We obtain information directly from you when you place an order, create an account, subscribe to communications or contact us. We also receive information automatically through cookies and similar technologies and from service providers involved in operating the store, processing payments, preventing fraud and fulfilling orders.

How and why we use information

We use personal information to process and deliver orders, take payment, provide customer support, prevent fraud, maintain and improve the store, comply with legal and accounting obligations, establish or defend legal claims, and send marketing communications where you have consented or where otherwise permitted by law.

Our legal bases may include performing a contract with you, complying with legal obligations, pursuing legitimate interests such as fraud prevention and service improvement, and your consent where consent is required.

How information is shared

We share information only where reasonably necessary with providers such as Shopify, payment processors, fulfilment partners, carriers, analytics and marketing providers, IT providers, professional advisers and public authorities where required by law. We do not sell personal information for money.

Shopify

Our store is hosted by Shopify. Shopify processes customer information to provide the commerce platform, checkout, security and related services. Shopify’s own privacy materials explain its processing in more detail.

International transfers

Some providers may process information outside the United Kingdom. Where required, we use or rely on recognised safeguards for international transfers, such as adequacy regulations or approved contractual protections.

Cookies

We use essential cookies to operate the store and may use analytics, preference or marketing cookies where permitted. Please read our Cookie Policy for more information and available controls.

Retention

We retain information only for as long as reasonably necessary for the purposes described above, including fulfilling orders, resolving disputes and meeting legal, tax and accounting obligations. Retention periods vary according to the type of information and the reason it is held.

Your rights

Subject to applicable UK data-protection law, you may have rights to access, correct, erase or restrict personal information, object to certain processing, receive portable data and withdraw consent. You may also complain to the UK Information Commissioner’s Office.